On an older non-fuel injected motor, you still need to keep up on fuel additives but they are not a picky as the Optimax engines. The FIRST thing is to make sure you have the proper fuel lines. In older lines, the ethanol breaks down the linings and sends junk into the fuel system. At best you will have clogged filters, at worst it blows the engine. You must, must, must get the right fuel lines.
As far as fuel additives, I would use Starton (Walmart sells it in boat section) and Mercury Quikleen. Startron helps deal with ethanol and stabilizes the fuel if it sits for a while. Quikleen keeps your fuel system clean. There are other recipes that involve Marine Stabil, Mercury Quikare, Seafoam and others. You have use additives to stabilize, deal with ethanol and keep fuel system clean. It sounds like a PITA but it is worth it.
Ron